1. Identifying potential material topics and stakeholders

After gaining an understanding of the business and its operating environment, the first step was to identify the key challenges, concerns, and priorities from management’s perspective. Rather than starting with predefined sustainability topics, the discussion focused on questions such as: What are the main challenges facing the business today? What would you like to improve? What risks do you see for future growth and success?

Several recurring themes emerged, including rising food and operating costs, staff turnover and training needs, food waste, inventory inefficiencies, procurement challenges, supply chain uncertainty, changing customer preferences, and the ability to respond quickly to evolving market expectations. These business concerns formed the basis for identifying potential material topics.

The next step was stakeholder identification and mapping. Stakeholders were assessed based on two criteria: their level of influence on the business and their level of interest in its activities and future direction. Each stakeholder group was assigned a score from 1 to 5 for both dimensions, allowing priorities for engagement to be established.

An engagement approach was then defined for each stakeholder group. Customers were engaged through informal conversations and feedback opportunities designed to encourage honest and spontaneous input. Employees participated through surveys and discussions focused on workplace experience and operational challenges. Suppliers and senior management were engaged through more structured conversations aimed at understanding their priorities, concerns, future plans, and opportunities for collaboration.

Stakeholder Group Category Department / Entity Influence Score (1–5) Interest Score (1–5) Engagement Strategy Preferred Engagement Method Engagement Frequency
Board of Directors/Investors Internal Board Office 5 5 Manage closely Board meetings Quarterly
Senior Management Internal HR 3 4 Collaborate with 1:1 meetings, strategy meetings Quarterly
Employees Internal HR 3 4 Keep Informed Surveys, 1:1 meetings, suggestion box Annually
Suppliers Supply Chain Procurement 3 3 Keep Informed Sustainability assessments, direct conversations, surveys Annually
Customers External 4 5 Keep Satisfied Post-visit survey, social media feedback, reviews After Every Visit
Regulators Regulatory Compliance / Legal 4 4 Keep Satisfied Compliance meetings, townhall meetings, formal written inquiries As Required

2. Stakeholder engagement

In this phase, questionnaires were developed to gather employees’ perspectives on key workplace and operational topics. At the same time, staff were encouraged to engage in informal conversations with customers to better understand their expectations, perceptions, and overall dining experience, in line with the previously defined engagement approach. The questionnaires used are attached below.

As this was the first time the business had undertaken a stakeholder engagement exercise of this kind, management was conscious of potential scepticism and low participation rates. For this reason, particular attention was given to tailoring the engagement approach to each audience, ensuring interactions felt natural, approachable, and voluntary rather than formal or intrusive. The objective was to encourage honest feedback and build trust, without creating resistance or a sense of extra work.

Stakeholder CategoryEngagement MethodResponsibleTentative Timeline (Weeks)Inputs
Board of Directors/Investors1:1 meetings All4–5Employee survey results (first time to be conducted)
Senior Management1:1 meetings, strategy meetingsDirectors4–5Quarterly performance reviews
EmployeesSuggestion box, surveysHR4–5Communicate new goals formally and emphasise the importance of employee engagement while ensuring anonymity
Suppliers1:1 interactionsDirectors4–5Approach with informal conversations and assess interest and willingness to collaborate. If positive, move to more structured surveys
CustomersSurveys, reviewsMarketing Team5Compile reviews and feedback from the past 3 years
RegulatorsFormal written enquiryHR5Enquire about upcoming regulations

3. Evaluating and prioritising topics + materiality metrix creation

We collected feedback over a four-month period, which was considered sufficient to complete an initial review and to begin developing the sustainability plan, with the aim of starting implementation by July 2026. After the feedback collection phase, the results were compiled and analysed.

This allowed us to identify the most frequently recurring themes and translate them into material topics within an ESG framework. Each topic was then assessed and scored on a scale from 1 to 5 based on defined criteria, enabling a structured comparison of their relevance and impact on the business.

  • Impact Severity: How much a topic can impact people and the environment.
  • Stakeholder Concern: How important the topic is to stakeholders and how frequently it is raised during engagement activities.
  • Financial Risk: The extent to which the topic could create financial costs, losses, or revenue impacts.
  • Strategic Relevance: How closely the topic relates to the company’s long-term objectives.
  • Impact Materiality: The impact of the company’s activities on people and the environment.
  • Financial Materiality: How a sustainability topic could affect the company’s financial performance.

The final score allowed us to assign a clear level of priority to each topic. This was an important step, as it highlighted the areas the company should focus on as a priority in order to mitigate risks, comply with regulations, ensure employee and customer satisfaction, and address the initially raised concerns.

Formalising this process in writing was essential, as it enabled us to move from broad and abstract concerns to a more structured and actionable framework. It also ensured that the perspectives of all relevant stakeholders were taken into account, translating qualitative feedback into concrete priorities to guide future decision-making.

ESG ESG Topic Impact Severity Stakeholder Concern Financial Risk Strategic Relevance Impact Materiality Financial Materiality Total Weighted Score Risk
Environment Food Waste Reduction 4 3 3 4 4 3.5 4 High
Waste Management & Recycling 4 4 4 4 4 4 4 Medium
Sustainable Sourcing 4 5 3 5 4.5 4 4.25 Medium
Energy Efficiency 3.5 3 4 4 3 4 3.75 Medium
Greenhouse Gas Emissions 3 4 3 4 3.5 3.5 3.5 Medium
Water Management 3.5 3 3 3.5 3 3.5 3.5 Medium
Social Food Safety & Hygiene 5 5 5 5 5 5 5 High
Employee Health & Safety 4 4 4 4 4 4 4 High
Fair Wages & Labour Conditions 5 4 5 5 4.5 5 4.75 High
Training & Development 3 3 3 4 3 3.5 3.5 Medium
Diversity & Inclusion 3 3 3 3 3 3 3 Medium/Low
Governance Regulatory Compliance & Ethics 5 5 5 5 5 5 5 High
Responsible Marketing & Promotion 3 3 4 3 2 3 3 Medium

Materiality Matrix

Finally, the results were mapped onto a materiality matrix, which is a visual representation of the topics and their scoring based on importance to the business and its stakeholders.

Conclusion

Higher-priority topics the company will focus on.

The following topics have been identified as the highest-priority ESG issues based on their overall materiality, stakeholder importance, and potential impact on the business.

  • Food safety & hygiene
  • Employee health & safety
  • Sustainable sourcing
  • Regulatory compliance & ethics

Strategic Business Priorities with Financial Benefits

The following topics are considered strategically important because they can enhance operational efficiency, reduce costs, and create long-term financial value for the business.

  • Food waste reduction
  • Waste management & recycling
  • Energy efficiency